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From Spotify Exec to Solo Founder – Career Pivot | Courtney Reimer, Sounds Great Strategy, Ep. 8

You spent 20+ years building real expertise — the kind you can’t fake — and now you’re staring down a layoff, a restructure, or just a quiet voice asking if this is really it. What if the skills you’ve spent two decades building are the exact foundation you need for something that’s finally yours?

ABOUT GUEST: Courtney Reimer is the founder and principal strategist at Sounds Great, a podcast strategy company, and the host of the podcast Talking the Talk. After two decades as a senior executive at Spotify, Audible, MTV, and Discovery — including executive producing Archetypes with Meghan Markle — she was laid off and started her own business. In this conversation she walks through the real mechanics of a midlife career change: the “you’re not your job” reframe from her husband, the moment she realized her expertise was worth paying for, the under-pricing trap, and why being 52 is an asset rather than a liability.

WHAT YOU WILL LEARN:

  • [00:09:59]How Courtney decided to bet on herself and start consulting after a layoff
  • [00:11:03]The signal that tells you your 20 years of expertise is worth paying for
  • [00:14:06]The five-word mantra her husband gave her:“You’re not your job”
  • [00:26:08]The practical and financial considerations of starting your own business
  • [00:28:33]How to set your consulting rates when you’re starting out
  • [00:31:17]Why 52 is a credibility marker, not a liability, in a midlife career change

GUEST OFFER:

Sounds Great — Launch Podcast Accelerator — to find out more, email Courtney at: courtney@soundsgreatstrategy.com

Website: https://www.soundsgreatstrategy.com

Podcast: Talking the talk

Additional Guest References

SPONSOR: Roots & Bloom — follow on Instagram

Mention Her Intentional Reset for 20% off code of plant purchase.

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